Using quotes from experts in customer-facing videos has worked well for us here.(We’ll talk a bit more about permissions for this type of video at the end of the post.) There are a lot of great options for recording your Skype calls and Google Hangouts.Notice how he’s evenly lit and where he’s placed in the frame?You can also see there’s not much action going on in the background.Snagit makes it easy to quickly record your screen.(Even if you don’t have a copy of Snagit, you can download Snagit free for 15 days.) When you record a video call, you can choose whether or not to capture audio, screen activity, or even Power Point slides.At Tech Smith, we’re always looking for ways to improve our video content for our viewers.One great way to do that is to include customers or subject matter experts in our videos. Time, distance, and budget constraints make it nearly impossible to visit everyone in person.
Besides ruining your video, it feels amateurish when it happens. If you don’t have access natural light, you might need to supplement with more light.Built-in mics work well for having a conversation, but they’ll disappoint in a recording.If your subject has an external webcam, it may have a microphone built into it that will provide good enough audio.Recording Skype, Google Hangouts, or any digital video communication can be a useful way to interview subject matter experts and customers.The footage you record can be used in a variety of ways: marketing videos, internal presentations, market research, etc.